Estefanía Velázquez – Medium

Estefanía Velázquez

Estefanía Velázquez

Gamification in Personal Finance: An Ethical Approach in Fintech Design

In the digital era, innovation in personal financial management has undergone a radical transformation, giving rise to creative and…

4 min readNov 22, 2023

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Gamification in Personal Finance: An Ethical Approach in Fintech Design

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Estefanía Velázquez

Applying Behavioral Design to Optimize Financial Products

The intersection of psychology and product design has given rise to a discipline known as Behavioral Design. This practice seeks to…

3 min readOct 27, 2023

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Applying Behavioral Design to Optimize Financial Products

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Estefanía Velázquez

How ChatGPT Can Assist a Product Designer

Artificial intelligence (AI) has made tremendous strides in the last decade, bringing forth a wide array of tools and technologies that can…

2 min readOct 24, 2023

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How ChatGPT Can Assist a Product Designer

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Estefanía Velázquez

User Interface Design and User Experience in Web3: Shaping a Decentralized Future

Web3, the next chapter in the digital revolution, is transforming the way we interact online. Built on decentralized technologies like…

2 min readOct 16, 2023

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User Interface Design and User Experience in Web3: Shaping a Decentralized Future

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Estefanía Velázquez

Design Process Models: Exploring Diverse Company Strategies

The design process is a fundamental aspect of product and service development, and its proper understanding and application are essential…

4 min readOct 4, 2023

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Design Process Models: Exploring Diverse Company Strategies

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Estefanía Velázquez

Behavioral design applied to About You’s e-commerce

(En español más abajo)

13 min readAug 31, 2022

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Behavioral design applied to About You’s e-commerce

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Estefanía Velázquez

Estefanía Velázquez

I am passionate about understanding people behavior. In love with the details and very curious about design innovation and new trends.

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